marți, 31 mai 2011

Nissan promotes eco-car with new electrifying ad campaign ...

Japanese automaker Nissan is significance its new electric car, the Nissan Leaf, by means of a multichannel ,advertising initiative so as to imagines a earth run by gasoline-powered engines.

The creative is intended to demonstrate so as to cars dont necessarily require to run on customary combustion heavy by in excess of exaggerating completely use. For example, in the ad, a man heading to labor starts his coffee maker by hardness a ripcord to create a lawnmower-like engine, as,at the same time as a jogging lady has smog spewing out of her MP3 player as she runs.

œThis campaign was conceived to confront the notion so as to cars can merely run on gas. By by,by means of humor and asking the easy question, ˜What if all ran on gas? now clever to rationally create the container so as to electric cars occasion has arrived, Nissans older vice president of ,advertising Jon Brancheau explained to MediaPost.
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