The Shanghai Racing Company (SRC) has entered eager on a strategic partnership by means of CCTV-IMG Sports Management Company to run the China Touring Car Championship (CTCC).
As a consequence of the partnership, CCTV-IMG Sports Management Company, the joint business enterprise recognized by Chinese TV,box network CCTV and sports education broken corporation IMG Worldwide, determination own a important stake in the CTCC, and be accountable for significance the series. CCTV-IMG determination too labor after that to the SRC to enhance the commercial worth of the series.
In addition, CCTV-5, Chinas solitary nationwide sports education channel, determination give in-depth reporting of all knowledge CTCC races. It is not recognized how a great deal CCTV-IMG paid to associate by means of the SRC.
œWe are extremely excited concerning petroleum partnership, supposed Tony Zheng Menghui, president of CCTV-IMG. œEven although Chinas auto ,manufacturing is booming, motorsports is motionless lagging behind. Our partnership aims to use the chance by bringing fans high-quality, entertaining, home-grown motorsports happy and by nurturing car civilization in China.
Jiang Heping, managing director of CCTV Sports, said: œCCTV-5 determination provide filled hold up to CTCC. In adding to broadcasting all knowledge races of the season, Auto Times, the channels merely motorsport show, determination produce particular skin on CTCC. We consider so as to as China has twist out to be the worlds main automotive market, Chinas motorsports has main possible and we are committed to get the game to a entire new level.
Adam Zhu, chairman of IMG China, added: œCTCC has tremendous potential, energised by the important synergy in the center of the parties. This landmark partnership reflects IMG chairman Ted Forstmanns dream for IMGs future. For the history 30 years, IMG has managed a lot of proceedings in China, but here, for the primary time, IMG is an equity partner, from side to side its joint business enterprise by means of CCTV, in a main sports education franchise in China. We are excited concerning petroleum factual partnership and we seem forward to structure CTCC eager on a world-class series.
The CTCC is the highest height of touring cars in China and has full-grown rapidly as,because Shanghai Racing Company extremely old the exclusive promoter in 2009. Michael Ho won the 2000cc championship in 2010, by means of Liu Yang charming the 1600cc series.
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